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Return on Design Investment (RoDI) – Understanding the Returns
29 August 2016 -
Measuring return on investment (RoDI) in architecture is like choosing between science and the arts. The scientific approach relies upon data gathered, usually, at the point of handover. The other takes into account emotional responses including anecdotal evidence about well-being. Reliable evaluation of RoDI is hard to find. It’s only possible through dedicated commitment to research and analysis. So how do you define…